Creative web solutions were utilized for client Mueller® Company of Decatur, IL to help market a water hydrant product at a tradeshow recently. First, a product-specific mobile website incorporating the Mueller identity was created, then Microsoft tagscustom-designed by Mueller were added to posters, flyers and product packaging distributed at the tradeshow. When these Microsoft tags were scanned with a free Microsoft Tag application, interested tradeshow attendees were immediately directed to the mobile website for further product information, including diagrams, marketing materials and video links. This web solution provided an innovative way to engage prospects with their smartphones while delivering additional product information using mobile technology in a cost effective manner for Mueller.
Friday, July 29, 2011
Friday, July 22, 2011
Thursday, July 21, 2011
Curious about just who that person is that designs & programs your website? Well, wonder no more! We hope our “Meet the Team” series will help you feel more comfortable and friendly when you walk through the Web Solutions’ doors. We are a fun team with lots of talent and conversation to share… and not just about websites!
|Sharon is a designer for our group. She has also been designated the “Boss’s Proxy”|
Fun facts about Sharon:
- She’s always up for trying a new restaurant, new activity or group event.
- Her husband, Ron, is a walking encyclopedia of movie trivia.
- Sharon rhymes with Darren (who also works at LRS Web Solutions)
- Cassandra is jealous of Sharon’s lamp in her office.
- Sharon and Eddie both LOVE french vanilla coffee
- She’s kind of our group cheerleader, always there to make us smile when we want to punch another employee in the face. umm… there’s never actually been a punch thrown here, so Sharon’s doing a great job!
- Sharon has the 2nd most twitter followers in our office. Tracy has more, but we’re not talking about him, so who cares. Follow Sharon.
Friday, July 15, 2011
Thursday, July 14, 2011
A potential client finds a link to a page on your site, but unfortunately it is old, and the page no longer exists. He opens the link to find the dreaded 404 error (page not found). What now? Does he hit the back button, or do you engage the customer with a custom 404 error page, and put him on the path to website nirvana?
Custom 404 error pages are easy to create, and help make your site user friendly. Here are a few ideas:
- Let the user know why they’ve landed on the error page:
- User mistyped url
- The page was moved or deleted
- The link was broken
- Create useful links to other areas of your site . . . homepage, contact us, etc.
- Have a search box available for users to find other content on your site
- Add a site map
- Make the 404 page look consistent with the rest of the site
- Be creative. Let users know there’s a little personality behind your site
- Use your site analytics to track information about 404 hits. We can help redirect bad links to newer content.
Coming in the fall of 2011